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Sophie F signature
Designer
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Hi I’m Sophie, and I’m a Graphic Designer specialising in branding, layout and icon illustrations.

I’m always experimenting with new ways of working, and I enjoy developing my practice with ongoing personal projects and creative hobbies!

What I’d like to be known for

Uplifting people and contributing to an environment where we can express ourselves authentically. I think I am known to be an optimistic person, and I feel energised when collaborating with the amazing Design Team and Client Experience Team.

I’m also known for being a speedy worker, but also quite goofy with a few unique interests, and interesting projects on the side.

My favourite projects to work on

While developing the branding for GE Aerospace (or GEAPTL) I was thriving!

I made an extensive library of roughly 280 icons for the client to use throughout their communications and website. It came with a lot of responsibility and creative freedom, whereby I utilised my background in illustration to provide a creative collection of assets.

Delta was another one of my favourite brands I helped develop. I really enjoy designing brochure layouts, and making the information flow in a digestible way.

Finally, I made an infographic for Michelin, which felt a little complicated at first, but it meant the final delivery was clear, beautiful and satisfying.

The thing I can’t live without

My morning croissant with ham and gouda cheese, and a black coffee. Absolute perfection.

Why I joined like minds

I was in a position where I could be quite selective with which company I’d like to work with, long-term. So when I met the team and connected with them instantly, I knew that like minds is a place where the individual is celebrated as their authentic selves. The work culture allows for open discussion and creative freedom to be innovative with the delivery of the work. I think this makes us stand out as a pension communications company, which allows me to feel like I’m contributing to something important.

We can all have a laugh, but also really dedicate ourselves to projects and are more than happy to assist one another.

If I wasn’t doing this, I’d be...

I’d go back to being a freelance jewellery designer, and expand my skills in crafts, so I can sell my wares at atisan markets. If I had to switch professions, I think it would be cool to be a video game designer, and I’d make it my mission to bring back old school gaming. I’m currently learning how to make 3D rendered environments, so maybe in the future I could develop a little indie game.

I’m currently...

Improving my skills on Blender 3D and developing my personal projects. It’s pretty much all I do in my spare time, as well as maintaining my lovely living-space, and exploring new restaurants in the city. I am a bit of a foodie, so I collect new recipes to try out at home.

Joy is a radical form of rebellion.